Driving 60% Operational Efficiency with Strategic B2B Platform Design for Restaurant Management.
A strategic UX redesign that transformed Panasonic's outdated restaurant management system into an intuitive operational hub. The new platform streamlines multi-location management, enables real-time decision making, and establishes Panasonic as a leader in restaurant management technology.
Challenges
In the fast-paced fast-food industry, Panasonic's stakeholders—franchise owners, managers, and technicians—struggled with an inefficient monitoring system.
The existing platform failed to provide multi-store visibility, real-time equipment updates, and user-friendly navigation, leading to costly delays and operational inefficiencies.
For teams managing multiple locations, these limitations meant missed maintenance opportunities, delayed response times, and frustrated users across all roles.
Panasonic needed an innovative solution to transform restaurant operations and establish itself as a leader in management technology.
Design Thinking Approaches
To address the complex needs of multiple user groups, I implemented a strategic, user-centered process:
Discovery Deep Dive
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Conducted stakeholder interviews to uncover business goals
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Analyzed existing platform to identify usability barriers
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Documented current workflow pain points
User Research
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Developed detailed personas for owners, managers, and technicians
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Mapped critical user journeys and needs
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Identified key behavioral patterns
Opportunity Mapping
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Simplify complex operations through intuitive features
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Enable real-time multi-location monitoring
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Streamline workflows for maximum efficiency
Solutions
Intuitive Dashboard
Enhanced Accessibility
Improved overall usability for inclusive user experience.
Real-time Alerts
Clear, urgent status updates for quick response to critical situations.
Mobile-Optimized IA
Restructured for seamless cross-device usability.
Key Features with Business Impact
Intuitive Multi-Location Dashboard
Enabled owners to monitor and manage their entire restaurant network at a glance
Smart Alert System
Dramatically reduced equipment downtime through proactive maintenance notifications
Mobile-First Design
Empowered teams to take immediate action from anywhere
Business Intelligence
Provided actionable insights for strategic decision-making
Transformative Outcomes
Accelerated Decision-Making
Unified dashboards transformed franchise owners' operations, leading to more intelligent resource allocation and reduced operational costs.
Enhanced Operational Efficiency
Market Leadership
The new alert system revolutionized issue management, resulting in faster response times and fewer equipment failures.
This innovative solution strengthened Panasonic's position as an industry leader, setting new standards for restaurant management technology.
